AI Steve’s Travel Stories
Stories from Steve Endacott’s career in travel — International Leisure Group, Sunworld, and Airtours — published one chapter at a time, in his own words.
Steve Endacott
This isn’t a travel blog. It’s a memoir, published as it’s written — nearly forty years in the travel trade, from a graduate accountant at International Leisure Group to the boardroom at Airtours, told one chapter at a time.
Latest Chapter
Being Seduced Away from Airtours
Carlson had spent £40 million assembling a group for me to run, so did I really think Marilyn Carlson would baulk at another £1.2 million to secure the right management?
Read the chapter →The Journey So Far
Full Contents →
18. The Infamous Airtours Commercial Weekenders

05. Why Most Travel Group Mergers Destroy Value Instead of Creating It

07. Melbourne Taught Me That Your Career Is Portable. Most People Never Learn That.

10. My First Week at Airtours: The Mystery of Who Killed Dolly the Sheep

20A. Risk Taking at Airtours
About Steve
Written by the person who was actually in the room.
Steve stumbled into travel in 1988 — International Leisure Group, then Airtours from 1991, rising to Commercial and Sales Director. This is that story, told in his own words.
More about Steve →